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- Dot Vertigo: Doing Business in a Permeable World
Dot Vertigo: Doing Business in a Permeable World
Author: Richard Nolan
ISBN: 9780471415299
Year: 2001
Medium: English
Publisher: Wiley
₹3,595.00₹2,876.00
Price includes all taxes.
- Description
Dot vertigo is the author Richard Nolan's term for the affliction which a business suffers when it fails to adapt to the speed and flexibility of the current economic landscape. Nolan examines the impact that dot vertigo has had on various high profile companies - such as IBM, Cisco Systems and Merrill Lynch - and evaluates the reactions of the CEO's of these businesses. The aim of the book is to reveal both the causes, symptoms and possible cures of dot vertigo, and Nolan succeeds in doing this with both clarity and conciseness.
Nolan explains the new concepts that he is introducing, such as the importance of the I-net (the cohesion of a company's intranet with the Internet) and the necessity of permeability, well enough for a business novice to grasp. He also includes a Key Concepts section at the end of each chapter to clarify the most important points of the preceding section and reproduces the relevant charts, graphs, tables and diagrams simply and effectively.
Nolan explains the new concepts that he is introducing, such as the importance of the I-net (the cohesion of a company's intranet with the Internet) and the necessity of permeability, well enough for a business novice to grasp. He also includes a Key Concepts section at the end of each chapter to clarify the most important points of the preceding section and reproduces the relevant charts, graphs, tables and diagrams simply and effectively.
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